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Horizon
Community
Pink Ribbon
Blue Ribbon
Red Ribbon
White Ribbon
Friends of the Race
PRODUCT/LITERATURE SAMPLING
Exclusive local sponsor of National Race Breast Cancer Survivor Recognition Program
Exclusive local sponsor of National Race Teams Program
Exclusive local sponsor of the Volunteer Program for the National Race
Company to receive substantial exposure at the National Race as a featured sponsor of the Survivor Breakfast and Parade of Pink—activities created to honor breast cancer survivors
Company may develop a local cause-marketing program to support its sponsorship, from May 1 - June 30, 2008 (Subject to review and approval)
Company will be licensed to use the Komen National Race for the Cure® logo (Subject to review and approval)
Company’s name will be on all printed Race materials
prominent
prominent
Booth at National Race Expo
premium
50% discount
30% discount
20% discount
Logo/name featured on registration brochure (250,000)
logo prominent
logo
logo
logo
logo
logo
name
PROMOTION
Logo imprint on Race t-shirt (55,000)
prominent
Logo/name featured on Race poster (2,500)
logo prominent
logo
logo
logo
logo
logo
name
Logo featured on Race bib (55,000)
prominent
Logo/name featured on Race website with link to
company website
prominent
2 weeks
logo
1 week
logo
1 week
logo
no link
logo
no link
name
no link
Logo featured on Race Day stage
prominent
Logo on finish line banner
Race Day ceremony
speaking role
participation
participation
Survivor Bag Insert
Giveaways to be handed out to Volunteers
EVENTS
Invitations to pre-Race event (if held)
12
10
8
6
4
2
2
Invitations to sponsor tent on Race Day
12
10
8
6
4
2
2
Complimentary Race entries and t-shirts
20
15
10
8
6
2
Favorite Benefits of Current Sponsors
Corporate logo featured on over 45,000 shirts that will be worn for years by Race participants.
Corporate logo featured on over 250,000 registration brochures distributed around the Metropolitan DC area.
Corporate logo featured on Komen National Race website.
Opportunity for cause-marketing program.
Sponsor booth at Expo (reaches sampling audience of 45,000 on Race Day).
